“Subtraction is the best cure for overwhelm.”

We found that Indeed has a unique opportunity to cut through the clutter and offer ease and simplicity, especially versus its competitors.

Simplicity; the missing piece to the seemingly million-piece puzzle we call the job search. The Simplest Way to Start is a shortcut to finding a job that speaks to Gen Z now, by cutting it down to one simple action.

We have created specific executions to strategically target this unapologetic generation who deeply enjoys listening to music, drinking coffee, lives for influencers, and seeks the simpler things in life.

We aim to integrate ourselves into every aspect of Gen Z’s lives through coffee bars, digital ads, browser extensions, voice commands, Spotify ads, and TikTok personalities.